There is a very bright future out there for you with a therapy career but you have to be prepared to embrace changes to the market dynamic and you have to work carefully on the following steps.
Who are you? What do you stand for and what benefits are you going to provide to your customers?
Is your offer clearly defined? Can you explain it so that your target market is going to understand it and will want to engage with you? Have you differentiated what you can offer with a therapy career?
Have you created compelling communication pieces to help you get to talk with more people? Get this right and you will spend less time having to sell and justify. Are you ready and able to go out and get your piece of the action?
Generating the rewards you deserve from a therapy career?
If you are really serious about a therapy career and development and want to grow your business, I want to help you. If that’s your number one passion, the fact that you want to be paid for providing your service is fine but you must be authentic. I will be blunt you genuinely have to want to help your target audience improve their lives. At the end of the day there’s a limit to the number of coaches and people who have a therapy career that I can help personally. My values are really important to me and I will not allow my reputation to be tarnished by assisting the wrong people to a therapy career. Apologies for being a bit straight talking but this has to be implicit for me in order for me to help you achieve the dramatic growth potential that exists in the market. You don’t have to have years of experience either but will obviously need to have the skills required to coach in a therapy career.