1.) A website works 24 hours a day, 7 days a week.
It’s like having an office or store that is always open for business. Can you imagine how much it would cost to keep your business open 24/7 using a rented space and round-the-clock staff?
2.) Web purchases are increasing!
People are buying more and more over the internet.
3.) Take orders automatically
Wouldn’t you like to check your inbox and find you had two clients sign up overnight? Without you spending 30-60 minutes ‘selling’ them on your services? With the web you can.
4.) Online advertising is cheaper
Compared to other forms of advertising, online advertising can get you a much greater return on your investment.
5.) Interactive marketing
Your website isn’t just a print article. It’s a rich multimedia experience with print, pictures, audio, and even video! People can click to read the information they are most interested in, and even fill in short quizzes. This interactive experience increases the chance they will actually purchase from you.
6.) Automated contact!
You can’t have a print ad send people 20 follow-up emails providing them with items of interest, automatically. You can with the web!
7.) Slash your marketing time.
A website is a hugely COST-EFFECTIVE form of marketing. You can explain your services and/or products and answer the most frequently asked questions on your website just once. Imagine all the time you’ll save not having to answer the same questions over and over again!
8.) Reach a worldwide audience
You can now reach a worldwide audience more economically, across every time-zone.
9.) Create additional income streams
Once you have a consistent stream of targeted visitors, you might start selling advertising on your site, or promoting other people’s products.
10.) Want media attention?
Journalist often do online research and find people to interview after studying their websites.