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Mentor Monthly #120: Busting Through Your Myth Ceiling – Part One

Posted by David Wood

1. Announcements/Offers

How Did These Coaches Set Up Their Businesses So Quickly?

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“I have just broken through the 50th client barrier! When I first read the Coachstart Manual, I had coached just 14 people, and thought ’50 clients…no way!’. But just five months later, it’s a reality! Thanks for all your help setting me up as a coach, I will always be grateful.”

Daniel Midson-Short, Australia
www.lifestylerevolution.com.au

“I wish I had known about the CoachStart Manual before I signed up with my training school. I could have saved myself almost £600!”

Clare Evans, UK

“I ‘inhaled’ the manual and loved it. You give very practical advice and I particularly liked the ‘sample’ dialogues that a coach might have with a prospect (warm and hot invitations) and the sample script. I practice it every chance I get. Thanks for such a great and inspiring Manual!”

Midgie Thompson, UK
www.brightfuturescoaching.com

So, let’s get started! Get your CoachStart Manual in the next 5 minutes at www.coachstart.com, and start building! 


2. FEATURE: Busting Through Your Myth Ceiling – Part One

Taken from my book ‘Get Paid For Who You Are‘

ninja

Most of the reasons we aren’t doing what we say we want to, are because we are getting in our own way. Let’s look at the most common limiting beliefs or myths of starting your own business and bust them wide open so that you’re free to get a powerful start.

Myth #1:  I’m not an expert—who will listen to me?

Doubting your qualifications, the value of your ideas, or the level of your expertise is common — so common that it keeps thousands of people paralyzed in dead-end jobs. If you can move past this one obstacle, you’ll be far ahead of the pack in terms of what you can achieve.

“What if I lack credibility?”
Your life experiences – both positive and negative – are valuable, so you don’t need to pretend to be more than who you are. If you’re starting a new business, be honest with clients and let them know that you’re not coming to them with 50 years of experience. Consider whether they really care. You can even invite one or two people to be your first clients, let them know what you have to offer and ask them to try your services for free in exchange for testimonials. Soon, you and they will experience the value of the knowledge within you.

If you’re hanging on to the idea that you need to be perfect before you help others, consider that there will always be a group of people who are at least one step behind you, who will pay you for what you know. If you wait until you “have it all together” you might be dead before you’ve helped anybody.

Another way to get over fears about your credibility is to realize that you don’t have to come up with everything yourself. Your job may be to take other people’s expertise, package it and bring it to your clients. Think of Tina Marie, who started out knowing nothing about how to deal with her husband’s allergy, but soon found she was gathering enough information to help others. Or Chris Lehner, who just loved fishing. You can share what you care about and the value you offer has nothing to do with how long you’ve been in business.

Myth #2:  I don’t have the money to start a business.

Twenty years ago starting a business required a physical store front that in turn required thousands of dollars for a security deposit, monthly rent and cash to invest in inventory. So, it’s natural to associate starting a business with large up-front costs.

Those who didn’t have the money to set up a store front might start a mail-order business advertising in magazines and shipping from home, or from a drop-shipper. However, it often took weeks or months of trial and error to find the right advertisement or magazine to reach your customers.

Now, with millions of customers surfing the Internet, buying and downloading information at the click of a mouse, the landscape has changed. The Internet is a viable—and cheap—store front and to get started, you need very little investment.

To get started with an Internet-based company, you need:

  • Internet access ($30/month)
  • A computer (secondhand laptops sell for as little as $200)
  • Phone (you probably have one already, or you can now make calls over the internet very cheaply)

As you can see, these costs are super low, and, if you already have a computer, phone, and Internet access, your start-up costs would be zero. Even if you don’t have these tools and you don’t have the little needed to get started, you could go to your local library and use their computers for free!

Another option would be to drop other expenses. You might think, “But I need those things.” Well, do you really want freedom? Then drop the car and take a bus. Carpool. Get rid of your mobile phone. Drop your gym membership and go jogging. I bet you could find at least one thing that you could drop in exchange for greater freedom.

***

Take Action

1) What excuses are you making for not getting paid for who you are? Share at the blog.

2) What is one thing you are willing to do to counter one of the myths above? Share at the blog.

Love and gratitude,

 

P.S. Two more myths are coming in the next newsletter.

P.P.S. If you have any comments on this newsletter, we’d love you to share them here.

* * *


3. About the ‘Mentor Monthly’ Newsletter

TO SUBSCRIBE, and for free information packs on coaching, visit: http://www.solutionbox.com/freedownload.htm.

 

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MM #119: How Can a Newsletter Skyrocket My Business?

Posted by David Wood

1. Announcements/Offers

Learn how you could also generate $2500-$5000 per month in revenues from your blog

If you aren’t getting the results you were hoping for from your blogging efforts, you should check out these tutorials from a work at home mom to see how things can turn around for your blog business.

Take action now and get 20 FR*EE video tutorials to help you get started: Blog Income

 


2. FEATURE: How Can a Newsletter Skyrocket My Business?

Taken from my book ‘Get Paid For Who You Are‘

ninja

The number one goal of your website, if you wish your contacts to grow robustly, is to capture your visitor’s email address—like getting the phone number of a girl or guy you like, or the card of someone you meet at a conference. Then, through your newsletter, they can get to know you. You might even include personal snippets in addition to the value and advice you offer. Over time, every two weeks, 26 times a year, you can visit their inbox and earn their trust — a much stronger connection than can be achieved in one website visit. This way, you can use your newsletter to turn a 30 second website visit into a life-time relationship.

Your newsletter will help you to:

Be there when people need you

When some people visit your website, they’ll be curious but not ready to buy. If all you have is a website, they’ll satisfy their curiosity and move on. But if they subscribe to your newsletter, chances are your name will be on top of their mind, or your newsletter will hit their Inbox, just when they need you and are ready to take the next step.

Increase referrals

When you send out newsletters, your customers do some of your marketing for you by forwarding your newsletters to friends. It’s a referral system that requires no extra effort from you.

Free up your time

One of the big benefits of having a newsletter is that it works while you sleep. When a customer comes to your website and subscribes to your newsletter you won’t even know about it. The same goes for payment. If you charge for your newsletter, payment happens automatically.- you won’t know about it until you see the deposit to your bank account. You can also automate the delivery of your newsletter. If you’re using an “auto responder” you won’t even know your newsletter has gone out except for the influx of sales and money rolling into your bank account.

Cut your costs

Imagine how much it would cost me to mail postcards to 70,000 people in 90 countries or — even crazier — call all of them. I’d have to pay thousands of dollars in printing and shipping, not to mention the “cost” to the trees. But how much does it cost me to send an ezine (internet magazine) to 70,000 people this afternoon? Zero (given I pay a fixed annual cost for the service).

Create an instant market for new products or services

A newsletter database gives you a built-in market for any new product or service you develop. I built my newsletter for three years without having a product to sell. When I developed my first MP3 (a format for compressing audio) product, I told my newsletter subscribers and received $5,000 in sales in 48 hours. It was very exciting!

***

Take Action

1) Which reason most resonates with you?

2) If you have a newsletter, what’s it called? Share it with us at the blog.

3) If you don’t have a newsletter, what would be one or two possible topics for your newsletter if you had one? Tell us at the blog.

Love and gratitude,


P.S. You can find ideas on how to set up your own newsletter in 7 days in my book, “Get Paid For Who You Are.”

P.P.S. If you have any comments on this newsletter, we’d love you to share them here.

* * *


3. About the ‘Mentor Monthly’ Newsletter

TO SUBSCRIBE, and for free information packs on coaching, visit: http://www.solutionbox.com/freedownload.htm.

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Mentor Monthly #118: Ways to Help a Cause – AND Yourself!

Posted by David Wood

1. Announcements/Offers

For Coaches Who are Ready and Seriously Committed to Moving Up To the Next Level…

If you’re ready, I mean REALLY ready to transform your coaching business into a full-throttle client growth machine, then this is your next step.

It’s a comprehensive bundle of my most powerful mentoring sessions over the last four years…

It’s the first and last word on growing and maintaining a lucrative and state-of-the-art coaching business…

It’s…

“EXPLODE YOUR COACHING PRACTICE™: Proven Practice Building Secrets to Give You More Clients Than You Can Handle.”

Get your copy now:

http://www.ExplodeYourPractice.com

 

Learn how you could also generate $2500-$5000 per month in revenues from your blog

If you aren’t getting the results you were hoping for from your blogging efforts, you should check out these tutorials from a work at home mom to see how things can turn around for your blog business.

Take action now and get 20 FR*EE video tutorials to help you get started: Blog Income


2. FEATURE: Ways You Can Help a Cause – AND Yourself!

Taken from my book ‘Get Paid For Who You Are‘

ninja

1. Donate your product or service

The most basic way to support a cause is to donate your product or services. This product or service can be given to staff members, volunteers, beneficiaries, or even board members.  For example, if you’re a coach, like me, it’s pretty straightforward – you offer your coaching services. The staff members of nonprofit organizations are usually paid only modest salaries, so your coaching services could be a nice fringe benefit.

2. Offer your product or a service as a prize

You can offer your products or services as a prize for a sweepstakes or competition.  In fact, why not reach out to 10 to 20 local nonprofit organizations in this way and start building relationships. For example, an accountant might donate 10 free tax returns to a charity raffle or auction.

3. Offer your product or service as a premium

You can also offer your product or service as an incentive when people sign up to the nonprofit’s mailing list.  If you go to the Sierra Club’s website at Sierra.org, they often offer a free rucksack when you become a member.  If you happen to produce rucksacks, backpacks, caps or T-shirts, you could go to groups like the Sierra Club and donate your product. In exchange, they could acknowledge your company on their website and much more, which we’ll cover later in this chapter.

4. Speak at their events

5. Give a percentage of your profits

6. Logo Exposure

You can also offer nonprofit organizations exposure for their logos. Tell them that you will put their logo on your website, business card or newsletter, with a call to donate. The logo will also link to their organization.

7. Invite your customers to donate

8. Newsletter exposure

Offer to include occasional stories about them in your newsletter. You might write about an interesting event they are holding, or feature a case study of someone they have helped – just as a news item next to your feature article. And of course – add a request to donate to their cause.

9. Media exposure

You could issue press releases about what the nonprofit is up to and how local businesses are supporting local causes. You could agree to mention them in every radio, TV and print interview you do.

10. Microgiving call

Invite all your customers and newsletter subscribers to join on a conference call designed to raise money for charity. You might have a prominent member of the community or a local celebrity join you as co-host. Discuss an interesting topic, and every 10 minutes invite people to go to the website and donate. Of course, you can also do something like this in person and offer to host physical fundraisers.

***

Take Action

1) What cause are you interested in supporting?

2) Do any of these ideas sound like something you would love to do?

3) Share your cause at the blog and what you want to do for them.

4) What’s your dream list of what a non-profit could do for YOUR business?

5) Post on the blog here!

 

Love and gratitude,


P.S. You can find ideas on how to approach causes you want to support in my book, “Get Paid For Who You Are.”

P.P.S. If you have any comments on this newsletter, we’d love you to share them here.

* * *


3. About the ‘Mentor Monthly’ Newsletter

TO SUBSCRIBE, and for free information packs on coaching, visit: http://www.solutionbox.com/freedownload.htm.

Facebook Comments Box

Mentor Monthly #117: How to Craft a Sizzling Elevator Pitch

Posted by David Wood

Announcements/Offers

For Coaches Who are Ready and Seriously Committed to Moving Up To the Next Level…

If you’re ready, I mean REALLY ready to transform your coaching business into a full-throttle client growth machine, then this is your next step.

It’s a comprehensive bundle of my most powerful mentoring sessions over the last four years…

It’s the first and last word on growing and maintaining a lucrative and state-of-the-art coaching business…

It’s…

“EXPLODE YOUR COACHING PRACTICE™: Proven Practice Building Secrets to Give You More Clients Than You Can Handle.”
Explode-DVD-Image-tiny

Get your copy now:

http://www.ExplodeYourPractice.com

Jack Canfield Reveals His #1 Secret

There’s a secret “technique” to change your life that you might not know about…

World famous authors, speakers and leaders such as Jack Canfield, Deepak Chopra, Bruce Lipton, Bob Proctor Cheryl Richardson, Joe Vitale and many others are doing it.

Now you can watch a f.r.e.e. video from Jack Canfield, co creator of the “Chicken Soup for The Soul” books where he explains how he used this technique to transform his life.

http://www.GetPaidForWhoYouAre.com/jackvideo.php

FEATURE: How to Craft a Sizzling Elevator Pitch

Taken from my book ‘Get Paid For Who You Are’
ninja

It’s time to refine your offer and target market into an “elevator pitch”. An elevator pitch is you telling someone what you do in the time it takes to ride an elevator. Sometimes 10-30 seconds is all you’ll have to state who you are and what you can do.

The beauty of an elevator pitch is that, in addition to helping you say with ease and confidence what you do and for whom, it also allows others to spread the word about you. So, the next time someone asks your friend, “What does Mollie do?” Your friend replies, “She helps small business owners get free publicity”. Or, “She teaches families of cancer patients how to support their loved one and cope”.

Now it’s your turn.

What do (or will) you do and for whom? Write down your elevator pitch using the following formula: I help Y with X.

If it’s not sizzling, you could ask yourself, “Is my target market too broad?” For example, you might say, “I help businesses with team communication.” That’s true, but what type of businesses? Established ones? Start-ups? In what industry?

“Oh,” you say. “I get it. I help start-up biotech companies with team communication.” That is better and I know you help the team communicate, but what problem does this solve? What is the result you are helping these companies to achieve?

“They are able to get past their personal conflicts and work together to bring products to market faster, and those products save lives.”

Great! Then say that.

“Okay. How about: I help start-up biotech companies bring life-saving drugs to market faster.”

Wonderful. That would leave me asking you how you do that, which would be your entrée to talking about improving team communication and how it can improve results.

Test your elevator pitch

Do you see how it works? This is a perfect exercise to engage in with a Freedom Buddy. Test your elevator pitches on each other as well as your family and friends and welcome their feedback. Each piece of feedback can help you to hone your elevator pitch and really make it sing.

***

Take Action

1) Play with your elevator pitch.

2) Practice it with someone until it feels natural.

3) Share your elevator pitch at the blog and bounce off ideas with other people here.

 

Love and gratitude,

 

 

P.S. You can find more examples of sizzling elevator pitches in my book, “Get Paid For Who You Are.”

P.P.S. If you have any comments on this newsletter, we’d love you to share them here.

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Copyright 2018 David Wood.

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