{"id":1357,"date":"2012-04-29T12:00:43","date_gmt":"2012-04-29T18:00:43","guid":{"rendered":"http:\/\/life-coaching-resource.com\/blog\/?p=1357"},"modified":"2012-02-01T23:34:15","modified_gmt":"2012-02-02T05:34:15","slug":"create-your-sales-material","status":"publish","type":"post","link":"http:\/\/www.life-coaching-resource.com\/blog\/create-your-sales-material\/","title":{"rendered":"Create Your Sales Material"},"content":{"rendered":"

The following is an excerpt from the\u00a0CoachStart Manual<\/a>.<\/p>\n

The simplest thing you can start with is a \u2018bio\u2019 or Biography. A simple Word or PDF document that you can hand, fax, mail, or e-mail to a speaker-seeker. Work out what will give you credibility when creating your bio.\u00a0 Include the topic of your talk and the key benefits to your audience \u2014 and a good headshot. If you have done other talks, list the groups and the topics.<\/p>\n

You can start to expand this until you have quite a comprehensive promotional package. \u00a0You may include articles that have been written by the speaker or about the speaker (i.e., media mentions), a couple of testimonial letters, and ultimately a short video. \u00a0Many groups will request testimonials, even the ones that are not paying.<\/p>\n

And of course \u2014 list your web site, which may eventually include several dynamic pics of you speaking, audio clips, and ultimately streaming video.<\/p>\n","protected":false},"excerpt":{"rendered":"

The following is an excerpt from the\u00a0CoachStart Manual. The simplest thing you can start with is a \u2018bio\u2019 or Biography. A simple Word or PDF document that you can hand, fax, mail, or e-mail to a speaker-seeker. Work out what will give you credibility when creating your bio.\u00a0 Include the topic of your talk and […]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[156],"tags":[353,349,212],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t