{"id":1357,"date":"2012-04-29T12:00:43","date_gmt":"2012-04-29T18:00:43","guid":{"rendered":"http:\/\/life-coaching-resource.com\/blog\/?p=1357"},"modified":"2012-02-01T23:34:15","modified_gmt":"2012-02-02T05:34:15","slug":"create-your-sales-material","status":"publish","type":"post","link":"http:\/\/www.life-coaching-resource.com\/blog\/create-your-sales-material\/","title":{"rendered":"Create Your Sales Material"},"content":{"rendered":"<p>The following is an excerpt from the\u00a0<a href=\"http:\/\/www.coachstart.com\/\">CoachStart Manual<\/a>.<\/p>\n<p>The simplest thing you can start with is a \u2018bio\u2019 or Biography. A simple Word or PDF document that you can hand, fax, mail, or e-mail to a speaker-seeker. Work out what will give you credibility when creating your bio.\u00a0 Include the topic of your talk and the key benefits to your audience \u2014 and a good headshot. If you have done other talks, list the groups and the topics.<\/p>\n<p>You can start to expand this until you have quite a comprehensive promotional package. \u00a0You may include articles that have been written by the speaker or about the speaker (i.e., media mentions), a couple of testimonial letters, and ultimately a short video. \u00a0Many groups will request testimonials, even the ones that are not paying.<\/p>\n<p>And of course \u2014 list your web site, which may eventually include several dynamic pics of you speaking, audio clips, and ultimately streaming video.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The following is an excerpt from the\u00a0CoachStart Manual. The simplest thing you can start with is a \u2018bio\u2019 or Biography. A simple Word or PDF document that you can hand, fax, mail, or e-mail to a speaker-seeker. Work out what will give you credibility when creating your bio.\u00a0 Include the topic of your talk and [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[156],"tags":[353,349,212],"aioseo_notices":[],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"http:\/\/www.life-coaching-resource.com\/blog\/wp-json\/wp\/v2\/posts\/1357"}],"collection":[{"href":"http:\/\/www.life-coaching-resource.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.life-coaching-resource.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.life-coaching-resource.com\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"http:\/\/www.life-coaching-resource.com\/blog\/wp-json\/wp\/v2\/comments?post=1357"}],"version-history":[{"count":1,"href":"http:\/\/www.life-coaching-resource.com\/blog\/wp-json\/wp\/v2\/posts\/1357\/revisions"}],"predecessor-version":[{"id":1358,"href":"http:\/\/www.life-coaching-resource.com\/blog\/wp-json\/wp\/v2\/posts\/1357\/revisions\/1358"}],"wp:attachment":[{"href":"http:\/\/www.life-coaching-resource.com\/blog\/wp-json\/wp\/v2\/media?parent=1357"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.life-coaching-resource.com\/blog\/wp-json\/wp\/v2\/categories?post=1357"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.life-coaching-resource.com\/blog\/wp-json\/wp\/v2\/tags?post=1357"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}