HOW TO CAPTURE EMAIL ADDRESSES<\/p>\n
Well consider…how did I get yours?<\/p>\n
Really – what did I do? Did I come to your house and ask for it?<\/p>\n
Did I sit back and hope you would click on the contact page?<\/p>\n
Did I offer a link that says ‘Free Newsletter’? (We’re getting warmer….)<\/p>\n
You want to offer your visitors something of COMPELLING VALUE. Something exciting, something hot.<\/p>\n
These days, if all you have is a ‘Free Newsletter’ link, then quite frankly you don’t deserve online customers. That’s now ~ancient~. People are overloaded with email, and there are hundreds if not thousands of ezine offers all over the web.<\/p>\n
Here’s what is hot now.<\/p>\n
<\/p>\n
FIVE HOT THINGS TO PROVIDE<\/p>\n
1) Free report<\/p>\n
2) Top Ten List<\/p>\n
3) Mini e-Course (like the one you’re reading!)<\/p>\n
4) Free audio seminar<\/p>\n
5) Free CD (Hint: have them pay for postage, so you know they are serious)<\/p>\n
Just make sure the freebie solves a problem they have. Let me repeat that. Your information must solve a problem.<\/p>\n
Will you save them time?<\/p>\n
Save them money?<\/p>\n
Give them peace of mind?<\/p>\n
Have you noticed that internet marketing really is a set of strategies that can be learned? Anyone can do this!<\/p>\n
<\/p>\n","protected":false},"excerpt":{"rendered":"
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