{"id":1122,"date":"2012-02-06T12:00:59","date_gmt":"2012-02-06T18:00:59","guid":{"rendered":"http:\/\/life-coaching-resource.com\/blog\/?p=1122"},"modified":"2012-01-31T16:13:12","modified_gmt":"2012-01-31T22:13:12","slug":"creating-your-speech-pick-your-topic-niche-and-target-market","status":"publish","type":"post","link":"http:\/\/www.life-coaching-resource.com\/blog\/creating-your-speech-pick-your-topic-niche-and-target-market\/","title":{"rendered":"Creating Your Speech: Pick Your topic, Niche, and Target Market"},"content":{"rendered":"

The following is an excerpt from the\u00a0CoachStart Manual<\/a>.
\n <\/strong><\/p>\n

Creating Your Speech <\/strong><\/p>\n

You need to decide who you will speak to. \u00a0Who do you want to help?\u00a0Women?\u00a0 Teens?\u00a0 Corporations?\u00a0 People in Rehabilitation?\u00a0 Spiritual people?\u00a0 When you know who you will speak to\/help, you can start to try and find them.<\/p>\n

Ideally, choose people who would pay for your services \u2014 who have money. Pick a topic which solves a problem people have. If you speak on \u2018enlightenment for underprivileged children\u2019 you\u2019ll likely command a lower fee than if you speak on \u2018how to make your customers choose your company over others\u2019. Of course \u2014 if money isn\u2019t important to you, this won\u2019t matter.<\/p>\n

Speak on something that\u2019s VERY important to you and which you feel makes a difference to the world.\u00a0 If you don\u2019t come from the heart and say what you really feel\/mean, you won\u2019t get the gigs, you\u2019ll be unhappy, or both.<\/p>\n","protected":false},"excerpt":{"rendered":"

The following is an excerpt from the\u00a0CoachStart Manual. Creating Your Speech You need to decide who you will speak to. \u00a0Who do you want to help?\u00a0Women?\u00a0 Teens?\u00a0 Corporations?\u00a0 People in Rehabilitation?\u00a0 Spiritual people?\u00a0 When you know who you will speak to\/help, you can start to try and find them. Ideally, choose people who would pay […]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[8,11],"tags":[31,121,118],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t