Ernest F. Oriente on Building a Practice
The following is taken from David’s interview with Ernest F. Oriente in 10 Super Coaches.
What was perhaps the biggest mistake you made in practice building?
The greatest mistake was I thought about subscribers one at a time, I set a daily goal of twenty and I only worked four days a week, so it’s twenty times four which was eighty or three hundred and twenty a month. That was very, very slow, so the greatest mistake we made was building our subscribers very slowly.
Looking back I would have done it with writing articles in trade publications, I would have built alliances, I would have done some of the things that we know today accelerate our velocity and the exposure almost immediately.