Ernest F. Oriente on Charging Clients
The following is taken from David’s interview with Ernest F. Oriente in 10 Super Coaches.
What advice would you give coaches about charging clients?
A couple of pieces, number one: my observation, pricing is in your mind in terms of what you’re comfortable with or not in terms of your fees, so there’s a hurdle for coaches to understand about what their value is that they bring to an organization.
Number two, it is important to raise fees on a consistent and regular basis, although I make the distinction that I still have clients from 1995 and 1996 that I have never increased their fees. I only increase the fees to the new clients who are coming in.
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