The following is a transcription taken from Explode Your Practice.
How do you do your email list? I know there is Microsoft Outlook I didn’t know how you manage your email list and ezines.
David: Well you have come to the right person. I am the expert on this. I can save you weeks of time. Don’t do how I did it. What I started well… I will tell you how I do it now, which is the ultimate. And you can choose that one. Then I will tell you the real cheap effective and free. The one I would do if I wanted to budget.
The system I use is Professional Cart Solutions. Here is something that you really should have. You really should have where people can – it’s got to be automated you don’t want to be subscribing them manually. You want them to be able to fill in a form that subscribes them. And ideally the newsletter is emailed to them right away. By an auto responder straight away. Something else that will save you a lot of time through the years is when you send out the email to everyone it includes a link at the bottom that has their specific email address in. Sometime you get emails that say unsubscribe, they send it by a different email address. It doesn’t say what email addresses subscribed to.
They say take me off the list and they are getting your stuff through a different email.
The following is an excerpt of David’s interview in Top Coaching Techniques.
Ingrid: Sometimes it’s just scary making those changes isn’t it? You might think that, but just activating them is the scary thing.
David: It is, and you know what? I like to act confident all the time. I’ve found in my own life that if there’s something really big that I want to make happen, it’s just scary, because it’s uncertain. So it’s not until you sit down with a coach that you actually start fleshing it out. What would my new career look like? How much money would I be getting? What would I have to give up to do it? How would I transition into it? It starts getting less scary as you start filling in the blanks. Another couple of areas people often get a coach on might be relationships, finding a relationship, or improving your relationship. It could be a new business. People might want to start a business for themselves, they might want to improve an existing business, or they might want to work on their finances.
The following is an excerpt of one of David’s coaching sessions in Top Coaching Techniques.
David: You seem to me like someone who really wants the world to like them. That’s all of us to a certain extent. That’s something that you’re definitely working at it. What a great insight to have now, instead of at age 60 or 70. There will be a few bumps as you figure out what is right. You may go overboard flexing your muscles and go too far sometimes. But, that’s fine. It’s time you stirred things up a little bit.
Client: Yes!
David: Say, ‘Bring on the consequences.’ That ties in to the second goal. You’ve got to have more fun and stop being so serious. So how about when you are scared to say no to somebody? You can actually go the other way and stir it up a little bit. Have some fun with it. Can you please pass me a glass of water? ‘No. Never as long as I live.’
Client: [laughing] Yes. I can tell this is going to be an interesting task.
The following is an excerpt of one of David’s coaching sessions in Top Coaching Techniques.
David: So I’ve got the sense that there are some things you haven’t been telling the absolute truth about, and you want to feel better about these things and be honest without huge upset.
Client: Right. This is with a few of my relationships with my family, I guess, for different reasons.
David: Okay. So, the first point I would make is that sometimes huge upset might be appropriate.
Client: Yeah, I realize that there could be some risks. I have wanted to talk openly with them, but that’s the fear – that there would be this big upset, and of course, I’m worried about losing love.
David: Yes, I totally get it. So one of the definitions of being powerful is to be straight in your communication and to take what you get. I totally understand that that’s asking a lot of you. You really have to stand tall and even grow and be a bigger person to say, ‘You know what? I’m going to take it. Whatever the upset is, I’m going to let them be, and just take whatever it gets.’
The following is an excerpt of one of David’s coaching sessions in Top Coaching Techniques.
David: I’m hearing too in there that there might be some things that are important to you that are not getting attention right now. So, you’re actually out of integrity and that’s why you’re feeling that. It’s good news that you’re so sensitive about it. Some people don’t even notice.
Client: Right.
David: Or they just go and distract themselves.
Client: Part of it too is, Seth and I keep coming up with plans and we keep changing these plans. He has been changing his mind, and I feel like I have to go back and figure out what a new strategy is. So some of it is just needing to sit down and come up with a plan together, because there are too many unknowns. Part of it is the being out of integrity thing. In our relationship, he cares very much about making the money and I care about having fun. So, I feel like I have to keep bringing money to the table, but at the same time I really don’t care, because I just want to have fun.
David: So, if you are following his agenda, whose fault is that?
Client: Yeah. That’s part of the problem.
David: There’s something else I could send you that’s really cool and I think you might like it. I don’t think you’ve seen my personal life goal sheet. I’ll send you that and it might give you some ideas.
The following is a transcription taken from Explode Your Practice.
David: So you got a newsletter, quarterly if you don’t want to spend a lot of time. You then have a teleclass.
Hmm. OK.
David: I say do a teleclass because your internet is worldwide and for a teleclass it’s at least nationwide.
Got it. That’s a good point.
David: And it’s very easy, rather than doing a seminar and they got to come there. And you’ve got to hire the hall or whatever. Just do yourself an hour a month.
That’s a good point. OK good.
David: And if there are not enough people, maybe do it every 3 months. It keeps you in the loop, it keeps you focused, and it keeps you creative.
