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Yearly Archive for 2012

Home Blog2012 (Page 16)

Types of Coaching – Sample Niches

The following is an excerpt from the CoachStart Manual.

There are a multitude of specific coaching niches, with more being identified every day.  The major areas of specialization at present include: Life Skills, Business Coaching, Executive Coaching, Corporate Coaching, Career Coaching, Relationship Coaching, Financial Coaching, Study Skills, Fitness and Weight Control, and overall Personal Development.

A typical life skills program may look at clarifying values and visions, setting goals and new actions so that an individual may lead a more satisfying, successful, and fulfilling life.

Business coaching can be useful in any type of business, small or large, and may range from individual skill development to overall team coaching in larger corporations.  Areas that often benefit from coaching include communication skills, time management, strategic planning, increasing market share, improving workplace efficiency and productivity and dealing with specific conflicts within the workplace.

If you were working with small business owners and possibly their staff, you would normally call it Business Coaching.  If you were working with staff within a corporation, usually paid for by the corporation, or working with the board or leadership team, you would call it Corporate Coaching.  Working with individuals in executive positions is of course Executive Coaching, but clearly there can be a lot of overlap between this and Corporate Coaching.

Helping Clients Stand On Their Own

The following is an excerpt of David’s interview in Top Coaching Techniques.

Ingrid: Would you say it’s something that you can sort of train people in and then let them go as clients because they’ve developed some procedures and ideas and ways in which they can deal with problems or challenges?

David: Absolutely. Coaching isn’t like a magical answer to everything in life. I call it a support structure. So it’s a great thing to have for six months or even a year, but once people finish with a coach, they go, ‘Well, you know, I’ve gotten a lot out of this. I learned a lot about myself. I’ve got some tools and techniques now that I didn’t have. I’m going to do this on my own now.’ I might even work with them to set up a support structure so that they don’t need coaching, but they might have a friend that they check in with once a week, or they might have a buddy coach and they coach each other on their goals.

Following Your Dreams

The following is an excerpt of one of David’s coaching sessions in Top Coaching Techniques.

Client: It’s like every week I’ve always come up with, ‘Oh, that would be good or I’d like to do that or own a dog washing business and drive around washing dogs.’

David: Well! Have you written those down?

Client: No, I haven’t.

David: Okay. I want you to write them down right now.

Client: Okay.

David: Those first few that you mentioned. This is going to be your homework, but I just want to get the ball rolling with you and then I’ll give you a form that’s really great. Okay, so: dog washing business, salon, journalist, writing documentaries. Yes, that’s great. You know, you wouldn’t believe how easy it is to do some of this stuff.

Client: Really? It seems like it’s so… but it would be easy, I guess.

How to Manage Your Newsletter List

The following is a transcription taken from Explode Your Practice.

How do you do your email list? I know there is Microsoft Outlook I didn’t know how you manage your email list and ezines.

David: Well you have come to the right person. I am the expert on this. I can save you weeks of time. Don’t do how I did it. What I started well… I will tell you how I do it now, which is the ultimate. And you can choose that one. Then I will tell you the real cheap effective and free. The one I would do if I wanted to budget.

The system I use is Professional Cart Solutions. Here is something that you really should have. You really should have where people can – it’s got to be automated you don’t want to be subscribing them manually. You want them to be able to fill in a form that subscribes them.  And ideally the newsletter is emailed to them right away. By an auto responder straight away. Something else that will save you a lot of time through the years is when you send out the email to everyone it includes a link at the bottom that has their specific email address in. Sometime you get emails that say unsubscribe, they send it by a different email address. It doesn’t say what email addresses subscribed to.

They say take me off the list and they are getting your stuff through a different email.

Making Changes

The following is an excerpt of David’s interview in Top Coaching Techniques.

Ingrid: Sometimes it’s just scary making those changes isn’t it? You might think that, but just activating them is the scary thing.

David: It is, and you know what? I like to act confident all the time. I’ve found in my own life that if there’s something really big that I want to make happen, it’s just scary, because it’s uncertain. So it’s not until you sit down with a coach that you actually start fleshing it out. What would my new career look like? How much money would I be getting? What would I have to give up to do it? How would I transition into it? It starts getting less scary as you start filling in the blanks. Another couple of areas people often get a coach on might be relationships, finding a relationship, or improving your relationship. It could be a new business. People might want to start a business for themselves, they might want to improve an existing business, or they might want to work on their finances.

Say No and Enjoy It

The following is an excerpt of one of David’s coaching sessions in Top Coaching Techniques.

David: You seem to me like someone who really wants the world to like them. That’s all of us to a certain extent. That’s something that you’re definitely working at it. What a great insight to have now, instead of at age 60 or 70. There will be a few bumps as you figure out what is right. You may go overboard flexing your muscles and go too far sometimes. But, that’s fine. It’s time you stirred things up a little bit.

Client: Yes!

David: Say, ‘Bring on the consequences.’ That ties in to the second goal. You’ve got to have more fun and stop being so serious. So how about when you are scared to say no to somebody? You can actually go the other way and stir it up a little bit. Have some fun with it. Can you please pass me a glass of water? ‘No. Never as long as I live.’

Client: [laughing] Yes. I can tell this is going to be an interesting task.

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Copyright 2018 David Wood.

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